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Can computers change what you think and do? Can they motivate you to stop smoking, persuade you to buy insurance, or convince you to join the Army? "Yes, they can," says Dr. B.J. Fogg, director of the Persuasive Technology Lab at Stanford University. Fogg has coined the phrase "Captology"(an acronym for computers as persuasive technologies) to capture the domain of research, design, and applications of persuasive computers. In this thought-provoking book, based on nine years of research in captology, Dr. Fogg reveals how Web sites, software applications, and mobile devices can be used to change people's attitudes and behavior. Technology designers, marketers, researchers, consumersanyone who wants to leverage or simply understand the persuasive power of interactive technologywill appreciate the compelling insights and illuminating examples found inside. Persuasive technology can be controversialand it should be. Who will wield this power of digital influence? And to what end? Now is the time to survey the issues and explore the principles of persuasive technology, and B.J. Fogg has written this book to be your guide. * Filled with key term definitions in persuasive computing *Provides frameworks for understanding this domain *Describes real examples of persuasive technologies.

Sociology of culture --- Artificial intelligence. Robotics. Simulation. Graphics

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Social ethics --- Sociology of culture --- Genealogy. Heraldy --- heraldiek --- administratief recht --- etiquette --- Belgium

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Philosophy and psychology of culture --- General ethics --- Criminal law. Criminal procedure --- veiligheid (technologie)

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Situated at a crossroads of trade in the late nineteenth century, and later the economic capital of German East Africa, the thriving caravan and port town of Bagamoyo, Tanzania is one of many diverse communities on the East African coast which has been characterized as 'Swahili'. Seeking an alternate framework for understanding community and identity, Steven Fabian combines extensive archival sources from African and European archives alongside fieldwork in Bagamoyo to move beyond the category of 'Swahili' as it has been traditionally understood. Revealing how townspeople - Africans, Arabs, Indians, and Europeans alike - created a local vocabulary which referenced aspects of everyday town life and bound them together as members of a shared community, this first extensive examination of Bagamoyo's history from the pre-colonial era to independence uses a new lens of historical analysis to emphasize the importance of place in creating local, urban identities and suggests a broader understanding of these concepts historically along the Swahili Coast.

Ethnic relations. --- Social conditions. --- Swahili (peuple d'Afrique) --- Swahili-speaking peoples --- Swahili-speaking peoples. --- Identité collective --- Ethnic identity. --- Bagamoyo (Tanzania) --- Tanzania --- History. --- Swahili (African people) --- Ethnology --- Bagamojo (Tanzania) --- Sociology of culture --- Swahili [culture or style] --- samenlevingsvormen --- kolonialisme --- East Africa

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Sociology of culture --- Sociology of environment --- sociaal-wetenschappelijk onderzoek --- sociologie --- gezondheid --- dagelijks leven --- socio-economisch leven --- levenskwaliteit --- tevredenheid --- Flanders